The objective of the campaign was to increase website traffic and drive conversions. To achieve this, I targeted a specific audience in the UK using Facebook's audience targeting options.

The ad creative included a clear and concise message, engaging visuals, and a compelling call to action. It was designed to attract the target audience and encourage them to click through to the client's website.

After running the campaign for a month, I received positive feedback from the client. They were happy with the results and the increase in website traffic. The campaign had a high click-through rate (CTR) and generated a significant number of website visits.

Facebook's ad platform provided detailed analytics, which allowed me to track the campaign's performance and make adjustments to optimize it further. This helped to ensure that the campaign was effective and efficient in achieving the client's goals.

In conclusion, setting up a Facebook traffic ads campaign can be a powerful tool for businesses to increase their website traffic and drive conversions. With the right targeting, creativity, and optimization, such campaigns can help businesses achieve their marketing objectives and reach their target audience. The client's satisfaction with the results is a testament to the effectiveness of a well-executed Facebook traffic ads campaign.